Women's Foundation of Boston

On September 19th, 2024, we celebrated financial empowerment at our third annual Make Her Mark event! With the tremendous support of our 100+ person Host Committee, 23 generous corporate sponsors, and 300+ event
attendees, we raised $2.8 million for women and girls in under-resourced communities in Massachusetts!

At the start of the program, CEO and Co-Founder Christina Gordon shared a snapshot of the Foundation’s impact since its inception in 2017. With $8.3 million in committed grants and 38 grantee partners, the Foundation has positively impacted over 16,400 Massachusetts women and girls. However, the Foundation’s requests for funding continue to outpace grant commitments. With only 1.4% of Massachusetts philanthropic dollars going to women’s and girls’ nonprofits, the need for funding continues to grow – and the 2024 Make Her Mark event raised essential funds for this need.

Inspiring Insights from Abigail P. Johnson

A highlight of the evening was hearing from the CEO of one of the world’s largest organizations, Fidelity Investments. Abigail P. Johnson, Chairman and Chief Executive Officer of Fidelity Investments, spoke to the crowd about the importance of financial literacy and empowerment for women. 

“When women are financially secure, they can invest in their families and their communities, which can spur economic growth and create thriving societies.”

 – Abigail P. Johnson, Chairman and Chief Executive Officer of Fidelity Investments

Cookie Sales: A Recipe for Financial Empowerment

Alixia, a top Girl Scout cookie seller, shared with the crowd how her experience with the Girl Scouts of Eastern Massachusetts (GSEMA) increased her confidence and provided her the opportunities to practice entrepreneurship. The Women’s Foundation of Boston has awarded three grants to GSEMA, supporting the Girl Scout experience which builds courage, confidence, and character in girls. Alixia spoke about a range of fun and interactive Girl Scout activities that have shaped her personal growth and taught her valuable life lessons – from camping and learning archery to developing a business plan for her cookie sales. 

“What I also learned when selling cookies is financial literacy and managing my own business. I learned how to set a plan to reach my goals.” 

– Alixia, Girl Scout Cadette with the Girl Scouts of Eastern Massachusetts 

Who Empowered You? 

The program concluded with an inspiring panel discussion featuring the Foundation’s Advisory
Council co-chair, Nora Yousif CFPⓇ, CDFA, as moderator, alongside fellow financial leaders Nicole Obi, President and CEO, Black Economic Council of MA and Foundation Advisory Council, and Kelly Young, CEO of Acadian Asset Management. Together, they explored the transformative impact of economically empowering women and girls, emphasizing how this investment uplifts not only their own lives, but also their families and communities. At the end of the conversation, the panelists and audience collectively considered the female role models in their lives – mothers, grandmothers, mentors – who broke the cycle of financial disempowerment for them. 

Foundation Partnership With Analog Devices Multiplies Impact

For the third consecutive year, Make Her Mark signature sponsor Analog Devices (ADI) amplified the event’s fundraising success. The Women’s Foundation of Boston is fortunate to have a longstanding partnership with ADI, a local tech industry leader who aims to empower women and girls both within their organization and the broader communities they serve. 

ADI sponsored the Make Her Mark MVP Reception, where Rebecca Diaz, Vice President of Finance and Treasurer of ADI, joined Foundation CEO Christina Gordon for an engaging Q&A session. Reception guests enjoyed views of Fenway Park from the Truly Terrace while hearing Rebecca’s perspectives on women’s financial empowerment.  

“Part of being financially empowered is being true to yourself. Embrace change and stay resilient on your journey.”

– Rebecca Diaz, Vice President of Finance and Treasurer of Analog Devices

All Donations Make a Difference

The third annual Make Her Mark event was a remarkable success with $2.8 million raised that will go directly to women’s and girls’ serving nonprofits as part of the Women’s Foundation of Boston’s future grantmaking. If you were not able to attend this year’s Make Her Mark, consider making a donation today!

Knowledge is key. If you know how to help, then I think that you should try to help other people.” 

– Marla, Women’s Money Matters Program Graduate 

Special Event Acknowledgments

  • Event Co-Chairs: Agustina Lee; Donna Quirk; Jill Roberts 
  • Host Committee Co-Chairs: Susan Littlefield, Chair, Board of Directors; Cherise Bransfield; Nora Yousif, Co-Chairs, Advisory Council
  • Generous Fund-A-Need Match: Liz and Phill Gross 
  • Emcee: Paula Ebben, Anchor, WBZ-TV & CBS News Boston 
  • Guest Speakers: Abigail P. Johnson, Rebecca Diaz of Analog Devices, Nora Yousif, CFP, CDFA, of RBC Wealth Management, Nicole Obi of the Black Economic Council of Massachusetts, Kelly Young of Acadian Asset Management, and Alixia of the Girl Scouts of Eastern Massachusetts
  • Signature Sponsor: Analog Devices 
  • Platinum Sponsors: Fidelity Investments; RBC Wealth Management 
  • Silver Sponsors: Eastern Bank Foundation, PSG, TwinFocus
  • Bronze Sponsors: Acadian Asset Management, Brown Advisory, PURE Insurance, SCS Financial Services, Symetra, Vertex Pharmaceuticals
  • Friend Sponsors: BBH Center for Women & Wealth, ConRes, Dedham Savings
  • In-Kind Sponsor: Martignetti Companies